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How a Clean and Welcoming Home Office Sets You Up for Success

  With traditional small businesses, one of the biggest costs is your office or retail location. Thankfully, online tools make starting a home-based business a great alternative these days. Even when your clientele needs to visit, having a home office keeps your costs down and allows you to show off what makes you unique. Being home-based requires careful planning to make sure your office creates the right impression and is the productive space you need to succeed. Getting Started  The reality of running a home-based business is that you can’t simply wait for clients to find you, which means that developing a solid marketing strategy is key early on. If you already have an idea of the business you want to start, do a little market research next to see how similar businesses fare in your area. Market research will also help you become familiar with your customer base and the best way to reach them. Every business sector has its own unique requirements, and some ideas will require a more thorough business plan than others. In general, though, Money Crashers recommends skipping the traditional business plan template and instead, after you conduct market research, focus most of your planning energy on developing a marketing strategy. Old-fashioned word-of-mouth is often the best place to start. Get in touch with people who are already on your contact list and get out in your community to meet new people. To truly branch out, you want to think about creating a solid web presence. It’s important to start marketing in spaces where your clientele spends a lot of time, such as Instagram.... read more

4 Ways to Save Your Children from Dangerous In-Home Air Quality

While we like to think of home as a place of coziness and warmth, the air in your house could harbor allergens, pollutants and tiny organisms such as mold or mites.  Those pesky little critters can lead to a number of health issues in your kids.  Here is how to identify areas of potential trouble, and what you can do about them. Why does air quality matter?  While you may picture your home as a refuge from pollens, pollutants and other airborne debris, your house actually can be a danger zone when it comes to air quality.  As Washington Post explains, the air in your home can be a haven for dander, mites, pollens, bacteria, molds, and “volatile organic compounds, creating a hostile environment for the sensitive.”  Even if nobody in your family appears to suffer with allergies, subjecting everyone’s immune systems to those tiny irritants can leave bodies at higher risk for trouble. According to Merck Manual, hygiene is the first defense against common pulmonary illnesses in children, such as colds and influenza.  Hygiene is more than just washing hands.  Poor air quality can contribute to trouble, even causing symptoms of asthma in children.  Watch for signs of a sore throat, runny nose or wheezing, and see a physician if your child is experiencing any symptoms.  In the meantime, take the following steps to prevent illnesses by improving your home’s air quality. Remove sources.  Eliminating tiny contaminants in your home can be a boon to air quality.  Those mites, bacteria, pollens and all their ugly little friends can be hiding in your carpeting, window coverings, stuffed toys and upholstery. ... read more

What’s Hiding In Your Carpet?

So What’s Hiding In Your Carpet? Dirt and Soil The average U.S. home can accumulate up to 40 pounds of dust per year. Dirt and soil are easily tracked in from outside and make their way into your carpet. Vacuuming regularly can eliminate as much as 85% of dirt and soil found in carpet. Pet Hair, Dander and Skin Flakes The average person sheds 1.5 million skin flakes per day. Microscopic insects (such as fleas, ticks or mites) feed on skin flakes or dander. Regular vacuuming can help reduce the amount of dead skin cells and pet hair that have fallen into your carpet. Bugs Your carpet also harbors a number of species of bed bugs, fleas and dust mites. Mites can cause allergies through their molted skin, waste and through the mites themselves. Mildew, Mold and Other Bacteria Just because you can’t see it doesn’t mean it isn’t there! Pathogens such as salmonella, E. coli, and staphylococcus can hide in carpet fibers and cause illness. Mold or mildew can also thrive in a warm, wet environment. Keeping carpet dry will help prevent the formation of mold or mildew. Odors Toxic substances from cigarette smoke can make their way into carpet fibers. Pet urine and spilled food or drink can also cause odors to form in your carpet if not cleaned immediately and properly. Food and Drinks Spilled food or drink may not only leave stains but also may serve as a food source for bacteria and organisms. To prevent permanent stains or odors from forming, the key is to act quickly! Absorb any spilled liquids by blotting. Then... read more

Do You Have a “No Shoes in the House” rule?

Top 3 Reasons You Shouldn’t Wear Shoes in the House Bacteria – How does the bacteria get there? “We walk through things like bird droppings, dog waste and germs on public restroom floors, all of which are sources of E coli, ” says Kelly Reynolds, Ph.D., a microbiologist and professor at University of Arizona. Bacteria can in fact survive on your shoes for days, even weeks and that bacteria can be tracked into your home. This is something you really have to be cautious of especially with children that might not be walking yet and spend a lot of their time crawling on the floor. Damage – Let’s face it, hard shoes or heels will be much more prone to damage your wood floors and even carpet as they are more abrasive than bare feet or socks/slippers. When you wear shoes inside chances are there are small dirt particles on the bottom of your soles that will cause damage to your floors over time by causing scratches to your wood floors and premature wear to your carpet in the areas that receive the most traffic. Dirt – Bacteria aside, wearing shoes inside brings in a ton of dirt and grime. This means more cleaning for you! We touched on damage above and the dirt you bring in is what causes a lot of the wear and tear your flooring receives. What can you do to take action right now? After reading this you decide to implement the “No Shoes in the House Rule”, give us a call and we will will remove all the dirt, grime and bacteria that has been tracked... read more

Commercial Carpet Cleaning Fort Bragg, NC

Commercial Carpet, Upholstery & Tile Cleaning Specialist Is your office carpet, upholstery or tile starting to look dull and dingy? Office party left your carpets looking less than desirable? Here at Brighter Image Carpet Care we understand that first impressions are everything. The last thing you want is for a customer to be turned off by unsightly carpet stains or perhaps odor from the waiting room furniture. We are well known for our residential cleaning services but also specialize in commercial cleaning as well. To learn more about what we can do for your specific cleaning needs, give us a call today and set up a free estimate!... read more

When was your last professional carpet cleaning?

If we were to ask you when you last had your carpet and upholstery cleaned, would you remember? Would you have an answer at all? You are certainly not alone if carpet and upholstery cleaning is something you haven’t considered before or deemed necessary in maintaining the overall aesthetic and healthy environment of your home. For many people, this type of cleaning does not occur to them until they begin to observe noticeable stains and dirt; by then, it can sometimes be more challenging to clean several layers and years’ worth of grime. As well, by the time dirt is visible there is usually much more unseen pollutants in need of cleaning. Think about it like this: many of us try, to the best of our ability, to complete preventative tasks, such as: taking cars into the mechanic for routine checks at certain mileage milestones; vaccinating our pets and taking them in for annual wellness exams; seeing our primary doctor for yearly physicals. Though carpet and upholstery in your home does not always need to be cleaned quite that often (although it can depend on the environment and how heavily trafficked your upholstery and carpeting are), having both cleaned at regular intervals helps to ensure each cleaning is not so extensive and arduous, as well as keeping your environment healthy by cutting down on allergens, dirt, and mold. Generally, upholstery should be cleaned about every 18-24 months and carpet should be cleaned anywhere from about 6-12 months, again depending on different factors. If you have a high foot traffic area (such as restaurants, nursing homes, retail stores, etc.) then... read more

Why You Need to Vacuum Frequently

Invest in a Vacuum Many people can overlook their vacuuming routine. Some even forgo vacuuming on a regular basis. You could actually be doing more harm to your home and family by doing this. Investing in a quality vacuum and sticking to a schedule can help maintain the carpet in your home for years to come. Here are three reasons why you should stick to your vacuuming schedule. Skin Cells Are Shed Daily Even if you remain covered up, your body will shed skin cells. These are dropped in various rooms around the home. There’s also the element of hair dropping from your head regularly. If you don’t pick these up, they accumulate in the carpets and rugs, and can lead to dangerous microorganisms. Bed Bugs Find a Home Bed bugs are nasty little creatures that you can’t see. The good news is they don’t survive under the powerful suction of a vacuum cleaner. If you don’t clean your carpets and rugs properly on a regular basis, you run the risk of allowing the bed bugs to make a home. This will lead to them breeding, and you suffer the consequences of horrible bites every day. It can also help protect you from other insects. Moths and fleas like to collect in the carpet fibers, but a thorough vacuuming process can help eliminate them before it turns into a serious issue. Dropped Food Gets Left Behind Food is dropped every day. Just little particles are enough for bacteria to collect and affect the health of people in the home. Vacuuming the food up daily—yes, even those crumbs—will mean the bacteria... read more

Check Out a Recent Interview with Our Team

Brighter Image Carpet Care, a company that offers carpet and upholstery cleaning in Fayetteville, NC.   Tell us a bit about Brighter Image Carpet Care. We are a veteran owned and family operated company that has proudly served Fayetteville, NC and surrounding areas since 1987. Our services include carpet cleaning, upholstery cleaning and water damage restoration. Brighter Image Carpet Care was founded under the principle of providing a quality service with exceptional results and the best customer service around. What should people do to ensure their carpet looks great and lasts a long time? The #1 thing we tell our customers is to vacuum regularly. If you have a family with small children and pets we highly recommend vacuuming 4 to 5 times per week. Dry soil that accumulates over time will actually damage carpet fibers and give it the dull worn out appearance. We also advise staying away from store bought cleaners as these chemicals can sometimes make a spot on your carpet worse than if you just left it alone. You can easily find homemade recipes online for spot treating that will work much better. How often should people have their carpet professionally cleaned? Everyone’s living situation is different. A family with pets and children will need their carpet cleaned more frequent then a single person with no pets or children. We recommend at a minimum, at least once per year. If you have pets that have accidents then you would need to have your carpets professionally cleaned and treated for pet urine..if needed.. more frequently. The EPA has put out the following guidelines: -2 Person Household... read more

5 Easy Cleaning Tips for Spring

Not looking forward to Spring Cleaning? Keep reading! Are you planning to do a spring cleaning of your house? With the onset of spring, we generally feel more refreshed, motivated and have more energy. The weather is nicer, the sky is clear and summer is getting closer. What better way to usher in a new season than with a clean and tidy house. Once upon a time, the term spring cleaning meant scrubbing or washing of all surfaces of the house to remove all the dark grime and soot that had accumulated due to the use of candles, furnaces, lamps and stoves throughout the duration of winter. These days, spring cleaning has since evolved into a custom that is still operational and, despite the wide range of cleaning products and machines available today, a good measure of dedication is necessary in order to perform this task successfully. No doubt, spring cleaning is an important task for all homes. Therefore, by following these general guidelines, we can make spring cleaning a much simpler task. 1. Get organized. Make a list of all the rooms and everything inside them that you would like to clean. This can range from tasks like washing the windows and curtains, cleaning the refrigerator or scrubbing the floor. To save time and avoid procrastination, you can decide to assign certain days of the week for cleaning rooms or performing some cleaning jobs on specific days. Make a daily cleaning schedule and create a plan for your daily household tasks. Be reasonable with your plan and do not try to complete the job(s) in a day or a... read more

Brighter Image Carpet Care – Simply the Best

Why trust our company? The carpet in your home or office sees a lot of traffic daily. Your family, friends, and business contacts frequent these areas constantly. And let’s not forget about your pets! Although you love your pets, you don’t love the accidents they leave on your carpet. You diligently house-train your pets, but accidents do happen! You try your best to remove the stain and its odors with cut-rate, ineffective over-the-counter stain remover products. You might have spent your hard-earned dollars for those heavy, ineffective do-it-yourself cleaning machines that you have to lug around your house.  With so many carpet cleaning services to choose from, how do you know which one you can trust to provide excellent, quality work at an affordable price? We have the answer. Brighter Image Carpet Care can treat any stain, big or small, including the ones left behind from Fido or Kitty. Brighter Image Carpet Care is conveniently located in Fayetteville, North Carolina, and serves the surrounding areas. Brighter Image uses a powerful truckmounted carpet cleaning system with a gentle, yet effective cleaning solution. All of our top of the line cleaning products are safe for both your family and pets. We go the extra mile to ensure the products we use on your carpet and upholstery provide excellent results without having to use harsh chemicals. None of our cleaning solutions can be found at your local grocery store. Everything that we use to clean the textiles in your home are purchased from a top rated, industry leading distributor. This allows our company to stay up to date on the most current... read more